Long Game
Think past the quick win.
The shifts worth getting ahead of, and how to think about AI in your business.
All Long Game essays
Spending on AI, but no more money?
31 October 2026
Your business stops when you're off
30 October 2026
1 in 3 staff admit sabotaging AI
30 October 2026
I don't care about AI
24 October 2026
You're getting better at the wrong AI skill
22 October 2026
Someone on your team is better at AI than you
20 October 2026
3 AI subscriptions, same old problems
19 October 2026
83% of our market were already customers
16 October 2026
1 in 5 owners hasn't had a week off
13 October 2026
Finish one AI job before the next
11 October 2026
4 in 10 scrap more AI than they keep
10 October 2026
Ignore 90% of your AI ideas
9 October 2026